"Other" Responses
In most cases, the ROI of the brands I represent is achieved primarily through close collaboration with our retailers.
Other: no retailers involved. I sell a service direct to my customers, primarily business owners
Other: NA no stores
Other: depends
Other: IBM is less and less a consumer product with the recent sale of the PC Division to Lenova. As a result we have little direct retail presence. Instead the brand is represented by the sales and service personnel of the company.
Other: We sell direct to consumers on line so that is where our collaboration lives.
Other: Not sure what you're asking. Close collabortion with retailers is essential to ROI - but that doesn't mean we are successful at it.
Other: Close collaberation with our clients
Other: not all retailers are open to such close collaboration, some in my field prefer to outsource and go direct to the consumer with a lesser quality product.
Other: N/A
Other: n/a
Other: completely direct operation - so no retailers
Other: Our communications are not retail-based.
Other: not applicable