STEVE ROTTERDAM is Chief Creative Officer of EastWest Creative, with responsibility for creative concept development, strategic planning and program implementation. Prior to EastWest, was VP, Group Creative Director at The Guild Group, and a VP, Creative Director of the Howard Marlboro Group for marketers including Miller Brewing, Hardee's and Kellogg's.

Founded GB!/The Chelsea Group, a promotion marketing division of Griffin Bacal/DDB Worldwide, working with marketers including Nestle, Celestial Seasonings, Twentieth Century Fox Home Entertainment, Disney Publishing, Hasbro and Showtime.


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